About Us

                               

The Cloudy Apples Story

Founded with Heart by Alexandra & Sabab

Cloudy Apples began not as a business idea—but as a shared dream between Alexandra and Sabab, a couple rooted in love, creativity, and a deep passion for conscious living.

As artists and soon-to-be parents, they often talked about the kind of world they wanted to raise their children in—a world that values softness, safety, and sustainability. But when they looked around at the baby clothing market, they saw a glaring gap. Too many options prioritized fast fashion over thoughtful materials. Too many brands claimed to be eco-friendly without delivering on comfort or integrity.

So they created what they couldn’t find:
A babywear brand built with love. One that’s gentle on babies, kind to the Earth, and rooted in purpose.

 

                         

Our Mission

Cloudy Apples exists to help modern parents make better choices—softer for their babies, smarter for the planet, and sweeter for the soul.
Every piece is thoughtfully designed to wrap little ones in comfort while upholding values that matter:
honesty, craftsmanship, and care.

Cloudy Apples is more than clothing.
It’s a promise:
That small things—like what a baby wears—can make a big impact.

 

                           

Why Bamboo Fibre Fabric Viscose?

From the start, Alexandra and Sabab made a conscious decision to use only high-quality Bamboo Fibre Fabric Viscose, made from sustainably sourced bamboo and eucalyptus trees. This decision reflects their commitment to doing things differently—with more intention, more love, and more respect for nature and the next generation.

☁️ Cloud-Like Comfort

Our signature fabric is silky-soft, breathable, and gentle on even the most sensitive skin, making it perfect for naps, playtime, and cuddles.

🌍 Kind to the Earth

Our bamboo is processed using eco-friendly methods that minimize water usage and waste, resulting in garments that tread lightly on the planet.

🧵 Made to Last

Each piece is carefully crafted through a thoughtful, multi-step process—soaking, shredding, aging, and spinning—to ensure strength, stretch, and everyday durability.

💧 Pure & Protective

Naturally hypoallergenic, antibacterial, and temperature-regulating, our bamboo fabric offers a safe and healthy layer for babies from day one.

                             

More Than Babywear

Cloudy Apples is the reflection of two people’s love—for each other, for their future family, and for the world.
It’s a story woven into every stitch, and a brand built on a foundation of compassion, care, and conscious choices.

With every Cloudy Apples purchase, parents aren’t just choosing a garment.
They’re choosing:

  • Gentleness over harshness

  • Sustainability over shortcuts

  • Heart over hype

Because at Cloudy Apples, the smallest things are made with the biggest love.